Carl van den Boom of www.photographygloves.com is featured in this episode — an interview that wasn't going to happen — I wasn't sure it would be a good fit for you.
I received the intro letter from Carl's good buddy, Lukas. He wrote…
I'm Lukas from Vallerret Photography Gloves. I'm reaching out to ask how you'd feel about interviewing our founder and my good friend Carl.
After leaving New Zealand to chase the snow in Austria, he never returned. And that's where we met.
We spent time snowboarding and photographing some pro snowboarders. After that, mushing dogs in Sweden and Alaska, running a bike rental business in Denmark, and some other ventures.
Carl finally found the niche where he could combine all his passions (winter, photography, entrepreneurship, fun) into one: Photography Gloves.
I replied to Lukas with…
Hi Lukas — Thanks for your interest and background story – the gloves look great.
PhotoBizX is focused on the business side of photography, not shooting.
Wishing you every success with your outreach.
Lukas came back with…
Sorry if this didn't come across well in my email, but this is exactly why we wrote to you.
Carl is a photographer and has made good money with real estate photography and other genres, BUT wanted to escape the “daily grind” of looking for customers.
We thought that might be interesting for your audience.
Okay, so that piqued my interest, and I hope you're keen to hear more, too.
In this interview, Carl shares how his photography passion and entrepreneurship led to a photography glove business.
Here's some more of what we covered in the interview:
- Learn how to blend creativity with entrepreneurship to build a successful business in the photography industry
- Carl's journey sheds light on the path from hobby to profitable venture
- Gain insights from a real entrepreneur's experience, turning passion into profit
- Discover how collaboration can enhance business growth and reach a global audience
- Learn how to leverage your hobby to create supplementary income and fuel your passions
- Understand how to spot market opportunities and turn them into successful business ventures
- Gain motivation and strategies for overcoming obstacles to launch your own successful business
- Discover the secrets behind Carl's success in creating niche products for photographers, meeting market demand, and scaling production
- Learn how to identify market needs, test product ideas, and scale your business effectively
- Understand how to launch and grow a business on a shoestring budget while ensuring product quality and competitiveness
- Discover strategies for expanding your business network, sharing ideas, and increasing sales through trusted platforms
- Learn how to create engaging content and leverage influencer partnerships to increase brand visibility and sales
- Discover strategies for managing the demands of entrepreneurship while maintaining personal well-being and enjoyment
- Learn actionable strategies for launching, designing, and marketing your products or services in the photography industry
Carl's first glove product images that he drew/Photoshop'd when he first started – as discussed in the interview.
What is your big takeaway?Following this interview, I’d love to know if you're taking anything from what Carl shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the member's FB Group. What are your takeaways? What do you plan to implement in your business based on what you heard in today's episode?
Just don't be afraid of sharing your ideas with people. – Carl van den Boom
If you have any questions I missed or a specific question you’d like to ask Carl or if you want to say thanks for coming on the show, feel free to comment inside the Members FB Group, too.
iTunes Reviews and Shout-outsI check for any new iTunes or Google reviews each week, and it's always a buzz to receive these… for several reasons.
Firstly, it confirms that I'm on the right track with the interviews and that they are helping you improve your photography business. That's awesome!
With a small team, we can achieve quite a bit. – Carl van den Boom
Secondly, iTunes and Google are the biggest search engines for podcasts, and your reviews and ratings help other photographers find PhotoBizX. More listeners mean more interviews and, ultimately, a better show.
If you have left a review in the past, thank you! If you haven't and you'd like to, head to https://photobizx.com/itunes or https://photobizx.com/google. You can leave some honest feedback and a rating, which will help both me and the show. I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.
Alternatively, if you've left a review for PhotoBizX and are looking for more backlinks to help your SEO, leave a review for the new Photography Xperiment Podcast. Email me your keywords or phrases and where you'd like me to link them.
We were so niche, and it's a lot of work to do this lifestyle business. That and we're such a small fry, they're not going to come in and put all the time and effort in to take our small piece of the markets. – Carl van den Boom
Another great way to get a backlink to your site is to send a video testimonial. It doesn't need to be fancy, and your phone will be perfect. Click record and tell me how PhotoBizX has impacted you and your photography business.
Here's the latest review…
★★★★★ Wish I had done the premium sooner!
Via Google reviews by DMV Photographer Stir Greer in the USA on May 21st, 2024.
Andrew curates an impressive collection of interviews—there is always something I can take away and use in my own business!
Love your Podcast, and wish I had done the premium sooner! ????
Thank you Andrew!
Links to people, places and things mentioned in this episode:Vallerret Photography Gloves on Instagram
Vallerret Photography Gloves on YouTube
Thank you!Thanks again for listening and for passport Carl for coming on and sharing the story about how his photography and passion for business and entrepreneurship led to a company servicing photographers shooting in cold and crazy climates by producing photography-specific gloves.
When I was trying to hustle and grind my way through, that's when I felt the worst because no one is lifting up my load, it's only me. So, if I'm off having fun, the work stopped being done. But then, you know, we brought on someone for the marketing team, and then all of a sudden, all the social media was being catered for. I didn't have to worry about that, too. I could then have a little more freedom. – Carl van den Boom
That’s it for me this week; I hope everything is going well for you in life and business!
Thanks, and speak soon
Andrew
The post PBX567: Carl van den Boom – From photography to a photography glove business appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.
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