Premium Members, click here to access this interview in the premium area.
David DuChemin of www.theaudienceacademy.com and www.theaudienceacademy.com says on his about pages… I want to help you make the strongest, most compelling photographs of your life and to do so with joy and freedom, to make photographs that are more than just good, but truly your own.
Isn't that every photographer's dream!
I genuinely love David's ability to break photography into words that make you want to grow as a photographer. And without pushing more gear and gizmos down your throat to become more creative.
Instead, his focus is teaching photographers to see and capture what's in front of them in more creative ways.
In addition to what he teaches, David has seen more of the world than most — over 50 countries to date! Often on assignment for the international NGO community.
He is the brains, author and photographer behind the incredible photography resources at Craft snd Vision, The Audience Academy and Standing Room Only.
He authored the book, A Beautiful Anarchy — which I felt was so good I purchased over 100 copies for PhotoBizX members back in 2014! That book is now a podcast too!
Do an image search for his name, and you can't help but feel a little jealous of the life he's living.
In this interview, learn how to approach marketing and sales in the most unpushy, helpful and friendly way possible… by simply serving your ideal clients. David's unwavering and enthusiastic feelings are the right way for creatives to market their business today.
Here's some more of what we cover in the interview:- What comes to mind when David thinks of photography
- A brief history of how David chose photography as his career
- Can being unique as a photographer generate financial success
- Who is David's audience today
- Providing value to your audience
- How to narrow down when defining your niche
- Why David quit social media — and doesn't miss it
- Is email dead for marketing
- Why email can convert better than social for some photographers
- How to write emails that people enjoy reading and lead to bookings and sales
- Marketing is a connection between people
- What to include in your emails
- Business ideas for photographers
If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.
If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.
Plus special member-only interviews.
Everything in marketing is experimentation. You've got to test it. You've got to look at numbers and you got to figure out whether it's working for you. – David duChemin
You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group. You will not find more friendly, more motivated, caring and sharing photographers online.
Seriously, that's not all.
In addition to everything above, you'll get access and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.
What is your big takeaway?Following this interview, I’d love to know if you're taking anything away from what David shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in today's episode.
Making money should not be something which we're ashamed but you have to do it in beautiful ways. – David duChemin
If you have any questions that I missed, a specific question you’d like to ask David or if you just want to say thanks for coming on the show, feel free to add them in the comments area below.
Make this year your best yet — check out the Goal Setting for Photographers TrainingDon't know where to start or want help creating your photography business plan for 2022, I've got you covered!
Last week, photography business coach Jeff Brown presented a live training session for PhotoBizX members and listeners. The recording and supporting documents and links are ALL avaialnble here: https://photobizx.com/goalsetting
If anyone knows how to plan, it's Jeff and his ex-military ways.
Jeff recently released a book (available via Amazon)… The Ambitious Photographer's Journal — perfect to help plan your business year.
His journal is what prompted me to ask him to deliver some training on preparing for your best year in business yet.
What's the Cost?
There is no charge to attend the training — I'm trying something new for this one… pay what you think is fair.
That's right, check out the training, implement what you can and pay what you feel it was worth afterwards. No pressure and totally up to you.
The main thing for me is you have a plan and everything you need to make 2022 your best year in business!
You can find Jeff's book here.
iTunes Reviews and Shout-outsEach week I check for any new iTunes or Google reviews and it's always a buzz to receive these… for a couple of reasons.
Firstly, it's confirmation that I'm on the right track with the interviews and that they really are helping you improve your photography business. That's awesome!
Secondly, iTunes and Google are the biggest search engine when it comes to podcasts and it's your reviews and ratings that help other photographers find PhotoBizX. More listeners mean more interviews and ultimately a better show.
If I want to make money, I'll send an email. It converts better than social. For my audience, it is a stronger medium. – David duChemin
If you have left a review in the past, thank you! If you haven't and you'd like to, head to https://photobizx.com/itunes or https://photobizx.com/google and you can leave some honest feedback and a rating which will help both me and the show and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.
Alternatively, if you've left a review for PhotoBizX and are looking for more backlinks to help your SEO, leave a review for the new Photography Xperiment Podcast and email me your keywords or keyword phrase and where you'd like me to link to.
Another great way to get a backlink to your site is to send a video testimonial. It doesn't need to be fancy and your phone will be perfect. Click record and tell me how PhotoBizX has made a difference to you and your photography business.
Links to people, places and things mentioned in this episode: Thank you!Thanks again for listening and thanks to David for coming on to share his thoughts, ideas and experience on marketing by way of connecting and serving your audience and without a fear of selling.
If you are everything to everyone, your offering is going to be so diluted that it's nothing to anyone. – David duChemin
If you have any suggestions, comments or questions about this episode, please be sure to leave them below in the comment section of this post, and if you liked the episode, please share it using the social media buttons you see at the bottom of the post!
That’s it for me this week, hope everything is going well for you in life and business!
Thanks and speak soon
Andrew
The post 449: David duChemin – This is the right way for creatives to market their business appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.
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